Downtown Bloomington

Press Enter to show all options, press Tab go to next option

Master Plan
The Downtown Bloomington Master Plan study area includes the area locally referred to as Downtown Bloomington, which is roughly bounded by Locust Street to the north, Prairie Street to the east down to Douglas Street, Gridley Street to the east from Douglas to Jackson Street, Jackson and Water Streets to the south, and Lee Street to the west. Key areas of focus within the document include retail planning, land use recommendations, parking needs and mobility concerns, among others.

 Downtown Bloomington Strategy
15.9MB PDF

As the City Council and Staff continue to work with Downtown Bloomington Association, area businesses and affected organizations, this document provides a framework to guide conversations, drive development and trigger investment with Downtown.


Best Practices for Public-Private Partnerships
At the October 19, 2015 Committee of the Whole Meeting, Economic Development Consultant Steven Friedman of SB Friedman Development Advisors provided a presentation to the City Council on the topic of Public-Private Partnerships to promote Economic Development projects in Downtown Bloomington. You can view Mr. Friedman’s slide presentation by downloading the October 19, 2015 Committee of the Whole Meeting Packet and you can watch the presentation in the YouTube video below.


Hotel Feasibility
The City of Bloomington executed a contract with HVS in December 2013 to evaluate the current overall hotel market in Downtown Bloomington, including supply and demand factors for tourism and conference accommodations, and to identify the strengths, weaknesses, opportunities and threats of the current hotel market.

On February 10, 2014, HVS made a presentation to the Bloomington City Council that included the following areas:

  • Case Studies
  • Market Conclusions
  • Hotel Supply Analysis
  • Occupancy & ADR Projection
  • Feasibility Analysis

Bloomington hotel feasibility assumptions included:

  • Room Count: 150
  • Food & Beverage Facilities
    • Breakfast Dining
    • Great American Grill
  • Hotel Amenities
    • Fitness Center
    • Business Center
    • Market
  • Conference Center (20,000 sq. ft.)
    • Multipurpose Ballroom
    • Breakout Meeting Rooms
    • Board Room
  • Opening Date: January 1st, 2016
  • Brand: National Brands such as:
    • Aloft
    • Cambria Suites
    • Hilton Garden Inn
    • SpringHill Suites by Marriott

HVS preliminary cost analysis outlined:

  • Total development - $43,550,000
  • Private investment potential - $29,400,000
  • Feasibility gap - $14,200,000

A complete copy of the presentation given to the Council can be viewed below.

Downtown Bloomington Hotel Feasibility Presentation to Council
February 10, 2014, 3.65MB

Free viewers are required for some of the attached documents.
They can be downloaded by clicking on the icons below.

Acrobat Reader Flash Player QuickTime Windows Media Player Microsoft Silverlight Word Viewer Excel Viewer PowerPoint Viewer